Overview

Key metrics

New users

6,729

Point	Value
1	263
2	264
3	248
4	224
5	204
6	250
7	280
8	262
9	262
10	232
11	197
12	202
13	243
14	265
15	282
16	261
17	256
18	211
19	207
20	242
21	282
22	261
23	284
24	256
25	216
26	219
27	253
28	103

+1.7%vs the previous 28 days

Activation

41.2%

Point	Value
1	0.41
2	0.41
3	0.41
4	0.42
5	0.42
6	0.41
7	0.42
8	0.4
9	0.41
10	0.4
11	0.4
12	0.41
13	0.42
14	0.41
15	0.41
16	0.41
17	0.42
18	0.4
19	0.42
20	0.41
21	0.41
22	0.41
23	0.42
24	0.41
25	0.42
26	0.42
27	0.42
28	0.41

-1ptvs the previous 28 days

D7 retention

28.2%

Point	Value
1	0.28
2	0.29
3	0.29
4	0.27
5	0.28
6	0.28
7	0.28
8	0.28
9	0.28
10	0.28
11	0.28
12	0.27
13	0.27
14	0.29
15	0.29
16	0.29
17	0.29
18	0.28
19	0.28
20	0.29
21	0.29
22	0.27
23	0.28
24	0.28
25	0.27
26	0.28
27	0.27
28	0.27

+0.4ptvs the previous 28 days

Avg. session

6m 12s

Point	Value
1	375,976
2	373,195
3	366,037
4	370,189
5	369,316
6	376,552
7	374,505
8	373,820
9	373,623
10	379,764
11	365,836
12	370,844
13	366,730
14	369,188
15	369,048
16	375,239
17	376,885
18	373,457
19	368,857
20	367,630
21	371,045
22	375,857
23	373,657
24	374,588
25	376,695
26	371,112
27	370,879
28	366,184

-0.2%vs the previous 28 days

Paid conversion

3.1%

Point	Value
1	0.03
2	0.03
3	0.03
4	0.03
5	0.03
6	0.03
7	0.03
8	0.03
9	0.03
10	0.03
11	0.03
12	0.03
13	0.03
14	0.03
15	0.03
16	0.03
17	0.03
18	0.03
19	0.03
20	0.03
21	0.03
22	0.03
23	0.03
24	0.03
25	0.03
26	0.03
27	0.03
28	0.03

0ptvs the previous 28 days